TUNA, M. F. Leveraging Text Analytics to Enhance Marketing Insights From Digital Customer Experiences. 2024. In New Trends in Marketing and Consumer Science , IGI Global, 261-289.

TUNA, M. F., (2024). Leveraging Text Analytics to Enhance Marketing Insights From Digital Customer Experiences. New Trends in Marketing and Consumer Science (pp.261-289), IGI Global.

TUNA, MURAT. "Leveraging Text Analytics to Enhance Marketing Insights From Digital Customer Experiences." In New Trends in Marketing and Consumer Science , 261-289. IGI Global, 2024

TUNA, MURAT F. . "Leveraging Text Analytics to Enhance Marketing Insights From Digital Customer Experiences." New Trends in Marketing and Consumer Science , IGI Global, 2024, pp.261-289.

TUNA, M. F. (2024) "Leveraging Text Analytics to Enhance Marketing Insights From Digital Customer Experiences", New Trends in Marketing and Consumer Science . IGI Global.

@bookchapter{bookchapter, author ={MURAT FATİH TUNA}, chaptertitle={Leveraging Text Analytics to Enhance Marketing Insights From Digital Customer Experiences}, booktitle={ New Trends in Marketing and Consumer Science}, publisher={IGI Global}, city={},year={2024} }