RFM Tabanlı Farklı Kümeleme Yöntemleriyle Müşteri Segmentasyonu


KAYNAR O., DEVECİ M. A., GÖRMEZ Y., IŞIK Y. E.

International Conference on “Scientific Cooperation for the Future in Economics and Administrative Sciences, Selanik, Greece, 6 - 08 September 2017, pp.21

  • Publication Type: Conference Paper / Summary Text
  • City: Selanik
  • Country: Greece
  • Page Numbers: pp.21
  • Sivas Cumhuriyet University Affiliated: Yes