The rise of gamification in digital marketing: A bibliometric review of the future of gamification

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Copy For Citation

Yıldız S. Y.

Uluslararası Akademik Birikim Dergisi, vol.6, no.2, pp.236-248, 2023 (Peer-Reviewed Journal)

• Publication Type: Article / Article
• Volume: 6 Issue: 2
• Publication Date: 2023
• Doi Number: 10.53001/uluabd.2023.65
• Journal Name: Uluslararası Akademik Birikim Dergisi
• Journal Indexes: Index Copernicus, Root Indexing
• Page Numbers: pp.236-248
• Sivas Cumhuriyet University Affiliated: Yes