Assoc. Prof. ZÜHAL YURTSIZOĞLU

Articles 27

1. Sports Communication Using Transformative Engagement Theory: The Impact of Virtual Reality Technology

Pashaie S., Jung T., Golmohammadi H., YURTSIZOĞLU Z., Karimi J.

KMANPUB AI and Tech in Behavioral and Social Sciences , vol.3, no.4, pp.1-17, 2025 (Peer-Reviewed Journal)

2. Development and Validation of the Scale for Analysing the Consumption Behaviours of E-Sports Players Using a Mixed-Methods Approach

Gül O., Yurtsızoğlu Z.

SAGE OPEN , vol.15, no.3, pp.1-21, 2025 (SSCI)

3. UNDERSTANDING THE SPORTS INDUSTRY THROUGH THE LENS OF PHYSICAL EDUCATION STUDENTS: A WORD CLOUD ANALYSIS APPROACH

YURTSIZOĞLU Z., GOLMOHAMMADİ H., Kurt Y. C.

Annals of “Dunarea de Jos” University of Galati. Fascicle XV, Physical Education and Sport Management, , vol.1, no.1, pp.153-166, 2025 (Peer-Reviewed Journal)

4. Health Behaviors Based on an Active Lifestyle Among Generation Z: A Thematic Analysis

Azimi Nojadeh H., Abdavi F., YURTSIZOĞLU Z.

International Journal of Sport Studies for Health , vol.8, no.2, pp.57-70, 2025 (Scopus)

5. Exploring the Influence of a Competitive Environment and Marketing Trends on Sports Coaches’ Attitudes Towards Advertising

YURTSIZOĞLU Z., Pashaie S., GOLMOHAMMADİ H., Azizian Kohan N.

PHYSICAL CULTURE AND SPORT. STUDIES AND RESEARCH , vol.107, pp.60-76, 2025 (ESCI)

6. Key Characteristics of Successful Sports Coaches: A Word Cloud Analysis of Essential Traits

GOLMOHAMMADİ H., YURTSIZOĞLU Z.

GYMNASIUM Scientific Journal of Education, Sports, and Health , vol.2, no.25, pp.70-82, 2024 (Peer-Reviewed Journal)

7. A Semiotic Analysis of Femvertising Advertisements in Sports Marketing

YURTSIZOĞLU Z., Çakır S.

Hitit Movement Science Journal , vol.1, no.1, pp.15-26, 2024 (Peer-Reviewed Journal)

8. A review of the transition from traditional marketing to phygital marketing in the sports industry

YURTSIZOĞLU Z., GOLMOHAMMADİ H.

Journal of ROL Sport Sciences , vol.5, no.3, pp.538-550, 2024 (Peer-Reviewed Journal)

9. Bibliometric Analysis of Studies Conducted in the Field of Sports Law

AKER G., YURTSIZOĞLU Z.

Acta Scientiae et Intellectus , vol.10, no.2, pp.10-28, 2024 (Peer-Reviewed Journal)

10. Bibliometric Analysis of Studies Conducted on Football Fans in Sports Literature

Gözütok H., YURTSIZOĞLU Z.

KOSALB International Journal of Human Movements Science , vol.3, no.1, pp.41-53, 2024 (Peer-Reviewed Journal)

11. Metaphorical Approaches of Faculty of Sport Sciences Students towards Electronic Sports Consumption

Gul O., yurtsızoğlu Z., Yıldız Z.

Spor ve Performans Araştırmaları Dergisi , vol.15, no.1, pp.1-15, 2024 (Peer-Reviewed Journal)

12. Investigation of Consumer Awareness Towards Advertising and Brand in Sports Events in The Media

YURTSIZOĞLU Z., GOLMOHAMMADİ H.

Akdeniz Spor Bilimleri Dergisi , vol.6, no.1, pp.201-214, 2023 (Peer-Reviewed Journal)

13. A Review on Barrier-Free Education in Sports Sciences Faculties

Alim S., Kurt Y. C., Sonkur B., YURTSIZOĞLU Z.

Sivas Cumhuriyet Üniversitesi Spor Bilimleri Dergisi , vol.4, no.2, pp.38-48, 2023 (Peer-Reviewed Journal)

14. The Importance of Career Education and Career Planning Awareness for the Sports Industry

YURTSIZOĞLU Z., GÜL O.

Ondokuz Mayıs Üniversitesi Eğitim Fakültesi Dergisi , vol.42, no.1, pp.431-468, 2023 (Peer-Reviewed Journal)

15. Yeni spor yasasının ekonomik ve mali hükümleri üzerine bir inceleme

YURTSIZOĞLU Z.

Journal of ROL Sport Sciences , vol.4, no.1, pp.381-393, 2023 (Peer-Reviewed Journal)

16. Cryptocurrency Perception and Awareness Level of Faculty of Sports Sciences Students

Yurtsızoğlu Z., Akgül K. A.

Akdeniz Spor Bilimleri Dergisi , vol.5, no.3, pp.383-397, 2022 (Peer-Reviewed Journal)

17. Spor ürünü kullanımında marka tercih nedenleri üzerine bir araştırma

ÖZER E., YURTSIZOĞLU Z.

Journal of ROL Sport Sciences , vol.3, no.3, pp.14-28, 2022 (Peer-Reviewed Journal)

18. Sporcuların Spor Hizmetlerine Yönelik Algı ve Beklentilerinin Araştırılması (Iğdır İl Örneği)

YURTSIZOĞLU Z., YAVAŞER G.

Spor ve Performans Araştırmaları Dergisi , vol.13, no.2, pp.133-148, 2022 (Peer-Reviewed Journal)

19. Spor Takımı Taraftarının Etnosentrik Tüketim Eğilimi

YURTSIZOĞLU Z., GÜL O.

Yönetim Bilimleri Dergisi , vol.20, no.45, pp.589-612, 2022 (Peer-Reviewed Journal)

20. Salgın Dönemi Kulüp Hisse Değerlerinde Ekonomik Kayıplar (Trend Analizi)

YURTSIZOĞLU Z.

Eurasian Journal of Sport Sciences and Education (Avrasya Spor Bilimleri ve Eğitim Dergisi) , vol.3, no.2, pp.128-140, 2021 (Peer-Reviewed Journal)

21. SPOR ENDÜSTRİSİNDE BİR KRİZİN ÖYKÜSÜ (COVİD-19)

YURTSIZOĞLU Z.

Sivas Cumhuriyet University Journal of Sport Science , vol.2, no.1, pp.45-50, 2021 (Peer-Reviewed Journal)

22. SPORDA TÜKETİCİ ETNOSENTRİZMİ: ÖLÇEK UYARLAMA VE BİR ARAŞTIRMA

YURTSIZOĞLU Z., FİŞNE M.

Beden Eğitimi ve Spor Bilimleri Dergisi. , vol.14, no.3, pp.465-480, 2020 (Peer-Reviewed Journal)

23. SPor Takımı Taraftarı Lise Öğrencilerinin Hedonik tüketim Eğilimi

YURTSIZOĞLU Z.

Sivas Cumhuriyet Üniversitesi, İktisadi ve İdari Bilimler Dergisi , vol.1, no.21, pp.146-162, 2020 (Peer-Reviewed Journal)

24. Investigation of the Evangelism of Sport Team’s Attitudes of the High School Students

KÜÇÜKİBİŞ H. F., YURTSIZOĞLU Z.

Journal of Education and Training Studies , vol.7, pp.106-113, 2019 (Peer-Reviewed Journal)

25. Structural Change and Productivity in the Service Sector of Turkey

YURTSIZOĞLU Z., KILIÇASLAN Y.

EGE ACADEMIC REVIEW , vol.17, no.2, pp.215-227, 2017 (ESCI)

26. TÜRKİYE DE BÖLGESEL KALKINMA AJANSLARI VE BU AJANSLARA YÖNELİK ELEŞTİRİLER

YURTSIZOĞLU Z.

dokuz eylül üniversitesi iibf dergi , vol.26, no.1, pp.113-138, 2011 (Peer-Reviewed Journal)

27. ÜNİVERSİTE ÖĞRENCİLERİNİN BİLGİ TEKNOLOJİLERİNİ KULLANMA DÜZEYLERİ ve İNTERNETTEKİ TÜKETİM EĞİLİMLERİ

YURTSIZOĞLU Z.

C.Ü. İktisadi ve İdari Bilimler Dergisi, , vol.11, no.2, pp.111-131, 2010 (Peer-Reviewed Journal)

Papers Presented at Peer-Reviewed Scientific Conferences 39

1. Ringde Nostalji: Mike Tyson ve Jake Paul Müsabakasının Retro Pazarlama Bağlamında İncelenmesi

Cebeci H., Yıldız S., YURTSIZOĞLU Z.

9. INTERNATIONAL ACADEMIC SPORT RESEARCH CONGRESS, Baku, Azerbaijan, 6 - 09 October 2025, vol.2025, pp.1-2, (Summary Text)

2. A SPONSORSHIP STORY WHERE MUSIC AND SPORTS MEET THE EXAMPLE OF SPOTIFY AND FC BARCELONA

YURTSIZOĞLU Z., TURABİK C.

2nd INTERNATIONAL CONGRESS OF SPORT SCIENCES, Turkey, 25 - 27 September 2025, pp.300-306, (Full Text)

3. CRISIS IN THE RING: ETHICAL AND ADMINISTRATIVE CONFLICTS IN SPORTS REGARDING GENDER ELIGIBILITY AT THE PARIS 2024 OLYMPICS

Alim S., YURTSIZOĞLU Z.

BURSA 4. ULUSLARARASI SAĞLIK VE SPOR BİLİMLERİ KONGRESİ, Bursa, Turkey, 25 January 2025

4. A REVIEW OF NICHE MARKET AREAS IN SPORTS

ÖZEL M. H., YURTSIZOĞLU Z.

Afrika 7. Uluslararası Bilimsel Araştırmalar Kongresi, KAHİRE, Egypt, 17 January 2025, (Summary Text)

5. PROFESYONEL SPORCULARIN KARİYER YAŞAMLARINDA ZEİGARNİK ETKİ ÜZERİNE BİR İNCELEME

ÖLMEZ C., YURTSIZOĞLU Z.

AKDENIZ 13th INTERNATIONAL CONFERENCE ON SOCIAL SCIENCES, Girne, Cyprus (Kktc), 03 January 2025, (Summary Text)

6. NEGATIVE ASPECTS OF THE PASSOLIG SYSTEM FROM THE PERSPECTIVE OF FOOTBALL FANS

Kurt Y. C., YURTSIZOĞLU Z.

ABANT 4. Uluslararası Güncel Akademik Çalışmalar Kongresi, Bolu, Turkey, 01 January 2025, (Summary Text)

7. INFLUENTIAL MARKETİNG: AN EXAMINATION ON SPORTS CONSUMER IN SPORT INDUSTRY

AYDAN B., YURTSIZOĞLU Z.

EGE 12th INTERNATIONAL CONFERENCE ON SOCIAL SCIENCES, İzmir, Turkey, 26 December 2024, (Summary Text)

8. The Consumption of Sports Products Under the Diderot Effect: ‘I Was the Absolute Owner of My Old Sneakers, Now I Am a Slave to the New Ones!’

YURTSIZOĞLU Z., GÜL O.

ASAD 8. ULUSLARARASI AKADEMİK SPOR ARAŞTIRMALARI KONGRESİ, Trabzon, Turkey, 7 - 09 October 2024, (Summary Text)

9. SPORDA YEŞİL PAZARLAMA: SİVASSPOR ve SİVAS TARAFTARLARI ÜZERİNE BİR İNCELEME

Baykal A., YURTSIZOĞLU Z.

3RD INTERNATIONAL PALESTRA SCIENTIFIC RESEARCH CONGRESS, Skopje, Macedonia, 25 October 2024, (Summary Text)

10. SPORTS PRODUCT BOYCOTT IN THE SHADOW OF WEAPONS AND CONFLICTS

AKER G., YURTSIZOĞLU Z.

5. INTERNATIONAL MEDITERRANEAN CONGRESS, Mersin, Turkey, 13 - 14 January 2024, (Summary Text)

11. THE INTERMEDIARY ROLE OF SPORTS PRODUCTSSPECIFICALLY IN MAKE- UP CONTENT

Gözütok H., YURTSIZOĞLU Z.

5 nd INTERNATIONAL 5 OCAK CONGRESS ON SOCIAL SCIENCES and HUMANITIES, Adana, Turkey, 05 January 2024, pp.172-173, (Summary Text)

12. SPOR MÜSABAKALARINDA TUZAK PAZARLAMA ÖRNEKLERİ ÜZERİNE BİR ARAŞTIRMA

Kurt Y. C., YURTSIZOĞLU Z.

EGE 9TH INTERNATIONAL CONFERENCE ON SOCIAL SCIENCES, İzmir, Turkey, 22 - 24 September 2023, (Summary Text)

13. ANTİK ÇAĞDA SPOR VE OLİMPİYATLARDA ETİK YAKLAŞIMLAR

Eren E., YURTSIZOĞLU Z.

V. International Anatolian Scientific Research Scientific Congress, Hakkari, Turkey, 21 July 2023, (Summary Text)

14. FORMULA 1 GRAND PRİX YARIŞLARININ GELİRLERİ VE DEĞİŞEN EKONOMİSİ

DOYMUŞ İ., YURTSIZOĞLU Z.

Afrika 2. Uluslararası Bilimsel Araştırma Kongresi, Kahire, Egypt, 28 June 2023, (Summary Text)

15. Profesyonel Futbol Kulüplerinin Transfer Ödemeleri ve Sorunlar

BOĞAZKESEN C. K., YURTSIZOĞLU Z.

3rd International Graduate Studies Congress, Online, Turkey, 14 June 2023, pp.878-879

16. Okul Sporları Organizasyonlarının Ekonomik Açıdan Değerlendirilmesi

TÜRKMEN M. R., YURTSIZOĞLU Z.

3rd International Graduate Studies Congress, Online, Turkey, 14 June 2023, pp.851-852, (Summary Text)

17. A REVIEW ON THE MANAGEMENTAL COMBINATION OF TWO DIFFERENT SERVICE AREAS (IN TERMS OF SPORTS SERVICES)

DEMİR U., YURTSIZOĞLU Z.

ÇANKAYA INTERNATIONAL CONGRESS ON SCIENTIFIC RESEARCH, Ankara, Turkey, 10 April 2023, pp.161-162, (Summary Text)

18. COMPARISON OF SPORTS CONSUMER'S REASONS FOR CHOOSING SPORTS PRODUCTS (IN-STORE, ONLINE)

GOLMOHAMMADİ H., YURTSIZOĞLU Z., URHAN Ş.

7th ASIA PACIFIC International Modern Sciences Congress, Jakarta, Indonesia, 04 November 2022, vol.7, pp.398-405

19. MİLLİ SPORCULARIN SPOR YAPMA MOTİVASYONLARI ÜZERİNE BİR ARAŞTIRMA

URHAN Ş., YURTSIZOĞLU Z., GOLMOHAMMADİ H.

VI. INTERNATIONAL NEW YORK ACADEMIC RESEARCH CONGRESS ON HEALTH AND SPORTS SCIENCE, New York, United States Of America, 12 - 14 November 2022, vol.6, pp.3-9, (Full Text)

20. BADMİNTON SPORCULARININ NARSİST KİŞİLİK ÖZELLİKLERİNİN BELİRLENMESİ

AKGÜL K. A., YURTSIZOĞLU Z., AVCU E. Ç.

SOCRATES 5TH INTERNATIONAL CONFERENCE ON ENGINEERING, HEALTH AND APPLIED SCIENCES, Tunus, Tunisia, 6 - 07 August 2022, pp.8-9, (Summary Text)

21. DETERMINATION OF NARSIST PERSONALITY CHARACTERISTICS OF BADMINTON ATHLETES

AKGÜL K. A., YURTSIZOĞLU Z., AVCU E. Ç.

SOCRATES 5. ULUSLARARASI SAĞLIK, MÜHENDİSLİK VE UYGULAMALI BİLİMLER KONGRESİ, Tunisia, 6 - 07 August 2022, pp.8-9, (Summary Text)

22. DETERMINATION OF NARSIST PERSONALITY CHARACTERISTICS OF BADMINTON ATHLETES

AKGÜL K. A., YURTSIZOĞLU Z., AVCU E. Ç.

SOCRATES 5. ULUSLARARASI SAĞLIK, MÜHENDİSLİK VE UYGULAMALI BİLİMLER KONGRESİ, Tunisia, 06 August 2022, pp.8-9, (Summary Text)

23. INVESTIGATION OF ATHLETES CONFIDENCE IN THEİR PREFERRED SPORTS BRAND

YURTSIZOĞLU Z., AKGÜL K. A., AVCU E. Ç.

9. INTERNATIONAL GAP SUMMIT SCİENTİFİC RESEARCH CONGRESS, Adıyaman, Turkey, 1 - 03 July 2022, pp.113, (Summary Text)

24. INVESTIGATION OF ATHLETES' CONFIDENCE IN THEIR PREFERRED SPORTS BRAND

Yurtsızoğlu Z., Akgül K. A., Avcu E. Ç.

9. INTERNATIONAL GAP SUMMIT SCIENTIFIC RESEARCH CONGRESS, Adıyaman, Turkey, 1 - 03 July 2022, pp.113, (Summary Text)

25. SPORCULARIN TERCİH ETTİĞİ SPOR MARKASINA DUYDUKLARI GÜVENİN ARAŞTIRILMASI

YURTSIZOĞLU Z., AKGÜL K. A., AVCU E. Ç.

9. INTERNATIONAL GAP SUMMIT SCIENTIFIC RESEARCH CONGRESS, Adıyaman, Turkey, 01 July 2022, vol.9, pp.113, (Summary Text)

26. PASSION LEVELS OF ATHLETES PARTICIPATING IN INTER-UNIVERSITY BADMINTON COMPETITIONS

Avcu E. Ç., Yurtsızoğlu Z., Akgül K. A.

2. INTERNATIONAL CAPPADOCIA SCIENTIFIC RESEARCH CONGRESS, Nevşehir, Turkey, 17 - 19 June 2022, pp.875-876, (Summary Text)

27. SPOR BİLİMLERİ FAKÜLTESİ ÖĞRENCİLERİNİN KRİPTO PARA ALGISI VE FARKINDALIK DÜZEYİ

YURTSIZOĞLU Z., AKGÜL K. A.

2. INTERNATIONAL CAPPADOCIA SCIENTIFIC RESEARCH CONGRESS, Nevşehir, Turkey, 19 June 2022, vol.2, pp.873-874, (Summary Text)

28. PASSION LEVELS OF ATHLETES PARTICIPATING IN INTER-UNIVERSITY BADMINTON COMPETITIONS

AVCU E. Ç., YURTSIZOĞLU Z., AKGÜL K. A.

2ND INTERNATIONAL CAPPADOCIA SCIENTIFIC RESEARCH CONGRESS, Nevşehir, Turkey, 18 June 2022, pp.875-876, (Summary Text)

29. ÜNİVERSİTELERARASI BADMİNTON MÜSABAKALARINA KATILAN SPORCULARIN SPOR TUTKU DÜZEYLERİ

AVCU E. Ç., YURTSIZOĞLU Z., AKGÜL K. A.

2. INTERNATIONAL CAPPADOCIA SCIENTIFIC RESEARCH CONGRESS, Nevşehir, Turkey, 19 June 2022, vol.2, pp.875-876, (Summary Text)

30. The Perception of Cryptocurrency and the Students of the Faculty of Sports Sciences Awareness Level

Yurtsızoğlu Z., Akgül K. A.

2. INTERNATIONAL CAPPADOCIA SCIENTIFIC RESEARCH CONGRESS, Nevşehir, Turkey, 17 - 19 July 2022, pp.873

31. SPOR TAKIMI TARAFTARININ ETNOSENTRİK TÜKETİM EĞİLİMİ / ETHNOCENTRIC CONSUMPTION TENDENCIES OF SPORTS TEAM FANS

YURTSIZOĞLU Z., GÜL O.

Çanakkale Onsekiz Mart Üniversitesi Uluslararası Sosyal Bilimler Konferansı, Çanakkale, Turkey, 5 - 06 July 2021, pp.358-359, (Summary Text)

32. Salgın Dönemi Kulüp Değerlerindeki Ekonomik Kayıplar

YURTSIZOĞLU Z.

BALKAN SUMMIT 4th INTERNATIONAL SOCIAL SCIENCES CONGRESS, Edirne, Turkey, 10 April 2021, (Summary Text)

33. The Story of a Crisis in the Sports Industry (Covıd-19)

YURTSIZOĞLU Z.

International Symposium on Global Pandemics and Multidisciplinary Covid-19 Studies, Ankara, Turkey, 19 March 2021, (Summary Text) Sustainable Development